The family business and the Italian case of Versace S.p.a.

Mandrioli, Valentina (A.A. 2016/2017) The family business and the Italian case of Versace S.p.a. Tesi di Laurea in Management, LUISS Guido Carli, relatore Francesca Vicentini, pp. 90. [Bachelor's Degree Thesis]

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Abstract/Index

The family business and its history. Distribution of family firms by geography, sector and dimension. Strategic planning and the family business. Family business in the fashion world. The Italian model: an historical overview. The Versace Group S.p.a. Brand identity. The impact of Versace brand in the fashion world.

References

Bibliografia: p. 88. Sitografia: pp. 89-90.

Thesis Type: Bachelor's Degree Thesis
Institution: LUISS Guido Carli
Degree Program: Bachelor's Degree Programs > Bachelor's Degree Program in Economics and Business, english language (L-33)
Chair: Management
Thesis Supervisor: Vicentini, Francesca
Academic Year: 2016/2017
Session: Summer
Deposited by: Alessandro Perfetti
Date Deposited: 02 Nov 2017 11:08
Last Modified: 02 Nov 2017 11:08
URI: https://tesi.luiss.it/id/eprint/19723

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