The eyewear market: Luxottica’s leadership, strategy and acquisitions

Coppola, Eric (A.A. 2011/2012) The eyewear market: Luxottica’s leadership, strategy and acquisitions. Tesi di Laurea in Markets and strategies, LUISS Guido Carli, relatore Maria Giovanna Devetag, pp. 45. [Bachelor's Degree Thesis]

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Vertical integration. Markup. Industry analysis. Competition. Threat of entry. Brand portfolio and distribution. Salmoiraghi & Viganò. Alain Mikli.


Bibliografia: p. 45.

Thesis Type: Bachelor's Degree Thesis
Institution: LUISS Guido Carli
Degree Program: Bachelor's Degree Programs > Bachelor's Degree Program in Economics and Business, english language (L-33)
Chair: Markets and strategies
Thesis Supervisor: Devetag, Maria Giovanna
Academic Year: 2011/2012
Session: Extraordinary
Uncontrolled Keywords: Strategy leadership.
Deposited by: Maria Teresa Nisticò
Date Deposited: 01 Jun 2013 09:56
Last Modified: 19 May 2015 23:25


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