Changes in the strategies of Nokia to compete in the era of smartphones: an overview of the current challenges of the company and future prospects
Catanzariti, Kimberly (A.A. 2011/2012) Changes in the strategies of Nokia to compete in the era of smartphones: an overview of the current challenges of the company and future prospects. Tesi di Laurea in M&A and investment banking, LUISS Guido Carli, relatore Marshall Langer, pp. 130. [Master's Degree Thesis]
Full text for this thesis not available from the repository.
Abstract/Index
Analysis of the industry. Nokia‘s key success factors. Platforms and competitors. The crisis at Nokia. Nokia in Asia-Pacific: marketing strategies and consumer behavior. The future of telecommunication. Possible suggestions.
References
Bibliografia: pp. 118-130.
| Thesis Type: | Master's Degree Thesis |
|---|---|
| Institution: | LUISS Guido Carli |
| Degree Program: | Master's Degree Programs > Master's Degree Program in General Management, English language (LM-77) |
| Chair: | M&A and investment banking |
| Thesis Supervisor: | Langer, Marshall |
| Thesis Co-Supervisor: | Zadra, Giuseppe |
| Academic Year: | 2011/2012 |
| Session: | Extraordinary |
| Deposited by: | Alessandro Perfetti |
| Date Deposited: | 31 Jul 2013 10:18 |
| Last Modified: | 19 May 2015 23:29 |
| URI: | https://tesi.luiss.it/id/eprint/10017 |
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