Business and marketing strategies in the mobile device market: BlackBerry
Russo, Jacopo (A.A. 2012/2013) Business and marketing strategies in the mobile device market: BlackBerry. Tesi di Laurea in Strategie d'impresa, LUISS Guido Carli, relatore Luca Pirolo, pp. 118. [Master's Degree Thesis]
Full text for this thesis not available from the repository.
Abstract/Index
The meaning of innovation and its role in the innovation business strategies development. Innovation strategies in mobile phone devices. RIM, from rags to riches. My own business and marketing strategy.
References
Bibliografia: pp. 112-118.
| Thesis Type: | Master's Degree Thesis |
|---|---|
| Institution: | LUISS Guido Carli |
| Degree Program: | Master's Degree Programs > Master's Degree Program in Law and Economics (LM-77) |
| Chair: | Strategie d'impresa |
| Thesis Supervisor: | Pirolo, Luca |
| Thesis Co-Supervisor: | Peruffo, Enzo |
| Academic Year: | 2012/2013 |
| Session: | Summer |
| Deposited by: | Alessandro Perfetti |
| Date Deposited: | 24 Oct 2013 15:06 |
| Last Modified: | 19 May 2015 23:33 |
| URI: | https://tesi.luiss.it/id/eprint/10467 |
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