Prodotti eco-friendly e comunicazione online
Cerchi, Ludovica (A.A. 2012/2013) Prodotti eco-friendly e comunicazione online. Tesi di Laurea in Marketing, LUISS Guido Carli, relatore Alberto Marcati, pp. 77. [Bachelor's Degree Thesis]
Full text for this thesis not available from the repository.
Abstract/Index
Il background. La comunicazione di prodotti green: un excursus. Il caso di studio a confronto: Renault, Bmw e Toyota. Le implicazioni manageriali.
References
Bibliografia: pp. 73-77.
| Thesis Type: | Bachelor's Degree Thesis |
|---|---|
| Institution: | LUISS Guido Carli |
| Degree Program: | Bachelor's Degree Programs > Bachelor's Degree Program in Economics and Management (L-18) |
| Chair: | Marketing |
| Thesis Supervisor: | Marcati, Alberto |
| Academic Year: | 2012/2013 |
| Session: | Autumn |
| Deposited by: | Alessandro Perfetti |
| Date Deposited: | 11 Mar 2014 17:44 |
| Last Modified: | 19 May 2015 23:40 |
| URI: | https://tesi.luiss.it/id/eprint/11262 |
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