Blue ocean strategy: standing out in the industry of online content distribution through the value proposition of consumption time

Zonnino, Alessandro (A.A. 2014/2015) Blue ocean strategy: standing out in the industry of online content distribution through the value proposition of consumption time. Tesi di Laurea in Entrepreneurship, innovation and technology, LUISS Guido Carli, relatore Andrea Prencipe, pp. 60. [Bachelor's Degree Thesis]

Full text for this thesis not available from the repository.

Abstract/Index

An introduction to the concept blue ocean strategy. Hot to create a blue ocean. An example of red ocean: the industry of online content distribution. Business plan for a “blue ocean seeking” startup. The creation of a blue ocean.

References

Bibliografia: pp. 54-55. Sitografia: pp. 56-60.

Thesis Type: Bachelor's Degree Thesis
Institution: LUISS Guido Carli
Degree Program: Bachelor's Degree Programs > Bachelor's Degree Program in Economics and Management (L-18)
Chair: Entrepreneurship, innovation and technology
Thesis Supervisor: Prencipe, Andrea
Academic Year: 2014/2015
Session: Summer
Deposited by: Alessandro Perfetti
Date Deposited: 22 Jan 2016 13:43
Last Modified: 22 Jan 2016 13:43
URI: https://tesi.luiss.it/id/eprint/15318

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