Il ruolo del package color nel processo d’acquisto dei fast-moving consumer goods
Toros, Andrea (A.A. 2014/2015) Il ruolo del package color nel processo d’acquisto dei fast-moving consumer goods. Tesi di Laurea in Marketing, LUISS Guido Carli, relatore Alberto Marcati, pp. 129. [Bachelor's Degree Thesis]
Full text for this thesis not available from the repository.
Abstract/Index
Framework teorico. Obiettivi e metodologia di ricerca. Analisi.
References
Bibliografia: pp. 101-106.
| Thesis Type: | Bachelor's Degree Thesis |
|---|---|
| Institution: | LUISS Guido Carli |
| Degree Program: | Bachelor's Degree Programs > Bachelor's Degree Program in Economics and Management (L-18) |
| Chair: | Marketing |
| Thesis Supervisor: | Marcati, Alberto |
| Academic Year: | 2014/2015 |
| Session: | Autumn |
| Deposited by: | Alessandro Perfetti |
| Date Deposited: | 03 Mar 2016 08:38 |
| Last Modified: | 03 Mar 2016 08:38 |
| URI: | https://tesi.luiss.it/id/eprint/15659 |
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