Digital media and web presence: the new challenges for fashion and luxury companies

Cicione, Eleonora (A.A. 2014/2015) Digital media and web presence: the new challenges for fashion and luxury companies. Tesi di Laurea in Creative industries and business model innovation, LUISS Guido Carli, relatore Paolo Boccardelli, pp. 128. [Master's Degree Thesis]

Full text for this thesis not available from the repository.

Abstract/Index

Towards a digital ecosystem. The digital evolution of fashion and luxury companies: “a season of change”. How do customers approach to digital channels?

References

Bibliografia: p. 120. Sitografia: pp. 121-128.

Thesis Type: Master's Degree Thesis
Institution: LUISS Guido Carli
Degree Program: Master's Degree Programs > Master's Degree Program in Management, english language (LM-77)
Chair: Creative industries and business model innovation
Thesis Supervisor: Boccardelli, Paolo
Thesis Co-Supervisor: Rullani, Francesco
Academic Year: 2014/2015
Session: Autumn
Deposited by: Alessandro Perfetti
Date Deposited: 28 Apr 2016 13:34
Last Modified: 28 Apr 2016 13:34
URI: https://tesi.luiss.it/id/eprint/16097

Downloads

Downloads per month over past year

Repository Staff Only

View Item View Item