Green marketing, communication frames and luxury: an infield exploratory study on the role of emotions

Lo Cascio, Eugenia (A.A. 2014/2015) Green marketing, communication frames and luxury: an infield exploratory study on the role of emotions. Tesi di Laurea in Trade and retail marketing, LUISS Guido Carli, relatore Valentina Pitardi, pp. 117. [Master's Degree Thesis]

Full text for this thesis not available from the repository.

Abstract/Index

Sustainability. The role of emotions. Research: methodology and results.

References

Bibliografia: pp. 111-117.

Thesis Type: Master's Degree Thesis
Institution: LUISS Guido Carli
Degree Program: Master's Degree Programs > Master's Degree Program in Management, english language (LM-77)
Chair: Trade and retail marketing
Thesis Supervisor: Pitardi, Valentina
Thesis Co-Supervisor: Fei, Carlo
Academic Year: 2014/2015
Session: Autumn
Deposited by: Alessandro Perfetti
Date Deposited: 11 May 2016 08:35
Last Modified: 11 May 2016 08:35
URI: https://tesi.luiss.it/id/eprint/16183

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