Analysis and research about the consumption of women and young mothers

Setola, Viviana (A.A. 2014/2015) Analysis and research about the consumption of women and young mothers. Tesi di Laurea in Economia e gestione delle imprese internazionali, LUISS Guido Carli, relatore Matteo De Angelis, pp. 103. [Master's Degree Thesis]

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Abstract/Index

Woman’s role in the society and its changes over time. Pink marketing: the woman as consumer. The new female trends. The mothers' target.

References

Bibliografia: p. 99. Sitografia: pp. 100-101.

Thesis Type: Master's Degree Thesis
Institution: LUISS Guido Carli
Degree Program: Master's Degree Programs > Master's Degree Program in Economics and Business Management (LM-77)
Chair: Economia e gestione delle imprese internazionali
Thesis Supervisor: De Angelis, Matteo
Thesis Co-Supervisor: Caroli, Matteo Giuliano
Academic Year: 2014/2015
Session: Autumn
Deposited by: Alessandro Perfetti
Date Deposited: 11 May 2016 12:38
Last Modified: 11 May 2016 12:38
URI: https://tesi.luiss.it/id/eprint/16189

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