The effect of need for touch on consumer behavior

Grassetti, Daniele (A.A. 2014/2015) The effect of need for touch on consumer behavior. Tesi di Laurea in Trade and retail marketing, LUISS Guido Carli, relatore Valentina Pitardi, pp. 93. [Master's Degree Thesis]

Full text for this thesis not available from the repository.

Abstract/Index

The consumer behavior and consumpion experience. The effect of need for touch. Methodology. General discussion.

References

Bibliografia: pp. 79-92. Sitografia: p. 92.

Thesis Type: Master's Degree Thesis
Institution: LUISS Guido Carli
Degree Program: Master's Degree Programs > Master's Degree Program in Management, english language (LM-77)
Chair: Trade and retail marketing
Thesis Supervisor: Pitardi, Valentina
Thesis Co-Supervisor: Fei, Carlo
Academic Year: 2014/2015
Session: Autumn
Deposited by: Alessandro Perfetti
Date Deposited: 12 May 2016 07:25
Last Modified: 12 May 2016 07:25
URI: https://tesi.luiss.it/id/eprint/16198

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