Global value chain: the Coca-Cola system

Corea, Gabriele (A.A. 2015/2016) Global value chain: the Coca-Cola system. Tesi di Laurea in Global economic challenges, LUISS Guido Carli, relatore Luigi Marengo, pp. 103. [Master's Degree Thesis]

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Abstract/Index

An introduction to the global value chain: story and development throughout time. The soft drink world: the structure, the main drivers and players. Coca-Cola bottlers: challenges of the major anchor bottlers in the world.

References

Bibliografia: pp. 90-91.

Thesis Type: Master's Degree Thesis
Institution: LUISS Guido Carli
Degree Program: Master's Degree Programs > Master's Degree Program in Management, english language (LM-77)
Chair: Global economic challenges
Thesis Supervisor: Marengo, Luigi
Thesis Co-Supervisor: Di Vaio, Gianfranco
Academic Year: 2015/2016
Session: Summer
Deposited by: Alessandro Perfetti
Date Deposited: 15 Nov 2016 11:03
Last Modified: 15 Nov 2016 11:03
URI: https://tesi.luiss.it/id/eprint/17227

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