L'evoluzione del business model con l'avvento del digital and social media marketing
Leggi, Riccardo (A.A. 2015/2016) L'evoluzione del business model con l'avvento del digital and social media marketing. Tesi di Laurea in Strategie d'impresa, LUISS Guido Carli, relatore Franco Fontana, pp. 123. [Master's Degree Thesis]
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Abstract/Index
Il business model. Com'è cambiato nel tempo il business model? Case study Apple. Case study Leggi S.r.l.
References
Bibliografia e sitografia: pp. 110-111.
| Thesis Type: | Master's Degree Thesis |
|---|---|
| Institution: | LUISS Guido Carli |
| Degree Program: | Master's Degree Programs > Master's Degree Program in Economics and Business Management (LM-77) |
| Chair: | Strategie d'impresa |
| Thesis Supervisor: | Fontana, Franco |
| Thesis Co-Supervisor: | Pirolo, Luca |
| Academic Year: | 2015/2016 |
| Session: | Summer |
| Deposited by: | Alessandro Perfetti |
| Date Deposited: | 16 Nov 2016 11:51 |
| Last Modified: | 16 Nov 2016 11:51 |
| URI: | https://tesi.luiss.it/id/eprint/17247 |
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