Brand love: analisi e risultati
Arcà, Stella (A.A. 2015/2016) Brand love: analisi e risultati. Tesi di Laurea in Marketing, LUISS Guido Carli, relatore Alberto Marcati, pp. 45. [Bachelor's Degree Thesis]
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Abstract/Index
Brand love: caratteristiche. Brand community. Integrazione dei modelli. Sondaggio Triumph e Harley Davidson a confronto: analisi e risultati.
References
Bibliografia: pp. 39-41.
Thesis Type: | Bachelor's Degree Thesis |
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Institution: | LUISS Guido Carli |
Degree Program: | Bachelor's Degree Programs > Bachelor's Degree Program in Economics and Management (L-18) |
Chair: | Marketing |
Thesis Supervisor: | Marcati, Alberto |
Academic Year: | 2015/2016 |
Session: | Summer |
Deposited by: | Alessandro Perfetti |
Date Deposited: | 30 Nov 2016 13:51 |
Last Modified: | 30 Nov 2016 13:51 |
URI: | https://tesi.luiss.it/id/eprint/17391 |
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