La brand architecture nel mondo sportivo
De Ponte, Andrea (A.A. 2015/2016) La brand architecture nel mondo sportivo. Tesi di Laurea in Marketing, LUISS Guido Carli, relatore Michele Costabile, pp. 92. [Bachelor's Degree Thesis]
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Abstract/Index
La brand architecture. Personal branding e team branding a confronto nell’ambito sportivo. Case study Mohamed Salah e brand Fiorentina e Roma.
References
Bibliografia: pp. 90-92.
| Thesis Type: | Bachelor's Degree Thesis |
|---|---|
| Institution: | LUISS Guido Carli |
| Degree Program: | Bachelor's Degree Programs > Bachelor's Degree Program in Economics and Management (L-18) |
| Chair: | Marketing |
| Thesis Supervisor: | Costabile, Michele |
| Academic Year: | 2015/2016 |
| Session: | Summer |
| Deposited by: | Alessandro Perfetti |
| Date Deposited: | 05 Dec 2016 14:15 |
| Last Modified: | 05 Dec 2016 14:15 |
| URI: | https://tesi.luiss.it/id/eprint/17427 |
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