Distorsioni cognitive e BIAS: l'effetto ancoraggio
Modanesi, Marco (A.A. 2015/2016) Distorsioni cognitive e BIAS: l'effetto ancoraggio. Tesi di Laurea in Marketing, LUISS Guido Carli, relatore Simona Romani, pp. 70. [Bachelor's Degree Thesis]
Full text for this thesis not available from the repository.
Abstract/Index
Il processo decisionale e le distorsioni cognitive. L’effetto ancoraggio. L’influenza dell’effetto ancoraggio nel marketing.
References
Bibliografia e sitografia: pp. 67-70.
| Thesis Type: | Bachelor's Degree Thesis |
|---|---|
| Institution: | LUISS Guido Carli |
| Degree Program: | Bachelor's Degree Programs > Bachelor's Degree Program in Economics and Management (L-18) |
| Chair: | Marketing |
| Thesis Supervisor: | Romani, Simona |
| Academic Year: | 2015/2016 |
| Session: | Autumn |
| Deposited by: | Alessandro Perfetti |
| Date Deposited: | 03 Mar 2017 10:09 |
| Last Modified: | 03 Mar 2017 10:09 |
| URI: | https://tesi.luiss.it/id/eprint/18036 |
Downloads
Downloads per month over past year
Repository Staff Only
 |
View Item |
