Web 2.0 tour operators change route online is the keyword: case study TUI
Baglivi, Stefano (A.A. 2015/2016) Web 2.0 tour operators change route online is the keyword: case study TUI. Tesi di Laurea in Tourism management, LUISS Guido Carli, relatore Matteo Giuliano Caroli, pp. 175. [Master's Degree Thesis]
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Abstract/Index
Choice of topic. Methodology and structure. Consumer behavior, the "tourist". Why the modern tourist prefer internet to classic travel agencies? The tour operators. Organized tourism and the birth of the tour operators. The industry of tourism & the digital revolution 2.0. Web 2.0: an interactive web, social & collabotarive. Case study: TUI.
References
Bibliografia: pp. 151-161. Sitografia: pp. 162-164.
Thesis Type: | Master's Degree Thesis |
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Institution: | LUISS Guido Carli |
Degree Program: | Master's Degree Programs > Master's Degree Program in Economics and Business Management (LM-77) |
Chair: | Tourism management |
Thesis Supervisor: | Caroli, Matteo Giuliano |
Thesis Co-Supervisor: | Dandi, Roberto |
Academic Year: | 2015/2016 |
Session: | Extraordinary |
Deposited by: | Alessandro Perfetti |
Date Deposited: | 13 Jun 2017 07:19 |
Last Modified: | 13 Jun 2017 07:19 |
URI: | https://tesi.luiss.it/id/eprint/18950 |
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