Footbal in the digital era: new opportunity for China to become the new soccer superpower?
Chen, Simona (A.A. 2016/2017) Footbal in the digital era: new opportunity for China to become the new soccer superpower? Tesi di Laurea in International business, LUISS Guido Carli, relatore Alessandro Marino, pp. 101. [Master's Degree Thesis]
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Abstract/Index
The global sport industry. The soccer industry. The landscape of China's football industry. Chinese sport industry and its rapid expansion. Chinese investment in European football industry. Young talent cultivation seen as future of Chinese football. Distance coaching: Cagliari knowledge. An answer to a market need: "Cagliari knowledge" platform.
References
Bibliografia e sitografia: pp. 89-93.
Thesis Type: | Master's Degree Thesis |
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Institution: | LUISS Guido Carli |
Degree Program: | Master's Degree Programs > Master's Degree Program in Management, English language (LM-77) |
Chair: | International business |
Thesis Supervisor: | Marino, Alessandro |
Thesis Co-Supervisor: | Dandi, Roberto |
Academic Year: | 2016/2017 |
Session: | Summer |
Deposited by: | Alessandro Perfetti |
Date Deposited: | 11 Oct 2017 08:08 |
Last Modified: | 11 Oct 2017 08:08 |
URI: | https://tesi.luiss.it/id/eprint/19538 |
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