From birth to Unicorns: product life cycle management of Chinese internet startups
Chen, Xiaoyan (A.A. 2016/2017) From birth to Unicorns: product life cycle management of Chinese internet startups. Tesi di Laurea in Creative industries and business model innovation, LUISS Guido Carli, relatore Francesca Tauriello, pp. 90. [Master's Degree Thesis]
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Abstract/Index
Background and overview. Chinese Unicorn startups and internet products. Internet product life cycle management and product development. Product life cycle management and growth strategies of Chinese Unicorns.
References
Bibliografia: pp. 66-67.
| Thesis Type: | Master's Degree Thesis |
|---|---|
| Institution: | LUISS Guido Carli |
| Degree Program: | Master's Degree Programs > Master's Degree Program in Management, English language (LM-77) |
| Chair: | Creative industries and business model innovation |
| Thesis Supervisor: | Tauriello, Francesca |
| Thesis Co-Supervisor: | Leone, Maria Isabella |
| Academic Year: | 2016/2017 |
| Session: | Summer |
| Deposited by: | Alessandro Perfetti |
| Date Deposited: | 23 Oct 2017 09:04 |
| Last Modified: | 23 Oct 2017 09:04 |
| URI: | https://tesi.luiss.it/id/eprint/19659 |
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