The luxury market in Italy and China: a two way internationalization
Chiarello, Nicole (A.A. 2016/2017) The luxury market in Italy and China: a two way internationalization. Tesi di Laurea in Management, LUISS Guido Carli, relatore Francesca Vicentini, pp. 78. [Bachelor's Degree Thesis]
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Abstract/Index
The concept of luxury and its evolution across time and cultures. Luxury concept: definition, etymology, characteristics of luxury. Italy vs China: the shades of the luxury concept. Luxury in Italy. Luxury in China. Two-way internationalization. Chinese transition from manufacturers to consumers to potential producers. The cooperation Italy and China in the luxury market in the future.
References
Bibliografia: pp. 75-78.
| Thesis Type: | Bachelor's Degree Thesis |
|---|---|
| Institution: | LUISS Guido Carli |
| Degree Program: | Bachelor's Degree Programs > Bachelor's Degree Program in Economics and Business, English language (L-33) |
| Chair: | Management |
| Thesis Supervisor: | Vicentini, Francesca |
| Academic Year: | 2016/2017 |
| Session: | Summer |
| Deposited by: | Alessandro Perfetti |
| Date Deposited: | 02 Nov 2017 08:49 |
| Last Modified: | 02 Nov 2017 08:49 |
| URI: | https://tesi.luiss.it/id/eprint/19716 |
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