Fashion and luxury e-commerce: features and strategies of a new digital purchase channel: YOOX case study

Vincezotti, Flavia (A.A. 2016/2017) Fashion and luxury e-commerce: features and strategies of a new digital purchase channel: YOOX case study. Tesi di Laurea in Entrepreneurship, innovation and technology, LUISS Guido Carli, relatore Francesca Masciarelli, pp. 60. [Bachelor's Degree Thesis]

Full text for this thesis not available from the repository.

Abstract/Index

The role of made in Italy in fashion and luxury industries. Fashion and luxury e-commerce: how a successful online experience is created. YOOX case study.

References

Bibliografia e sitografia: pp. 58-60.

Thesis Type: Bachelor's Degree Thesis
Institution: LUISS Guido Carli
Degree Program: Bachelor's Degree Programs > Bachelor's Degree Program in Economics and Business, English language (L-33)
Chair: Entrepreneurship, innovation and technology
Thesis Supervisor: Masciarelli, Francesca
Academic Year: 2016/2017
Session: Autumn
Deposited by: Alessandro Perfetti
Date Deposited: 15 May 2018 10:03
Last Modified: 15 May 2018 10:03
URI: https://tesi.luiss.it/id/eprint/20931

Downloads

Downloads per month over past year

Repository Staff Only

View Item View Item