Social media platforms as succesful marketing tools for the luxury clothing industry
Pagnoni, Alex (A.A. 2017/2018) Social media platforms as succesful marketing tools for the luxury clothing industry. Tesi di Laurea in Marketing, LUISS Guido Carli, relatore Alberto Marcati, pp. 38. [Bachelor's Degree Thesis]
Full text for this thesis not available from the repository.
Abstract/Index
The role of social media in the luxury clothing market. Most used social media platforms in the luxury clothing industry. Luxury brands and digital marketing: outstanding cases.
References
Bibliografia: pp. 34-36.
| Thesis Type: | Bachelor's Degree Thesis |
|---|---|
| Institution: | LUISS Guido Carli |
| Degree Program: | Bachelor's Degree Programs > Bachelor's Degree Program in Economics and Business, English language (L-33) |
| Chair: | Marketing |
| Thesis Supervisor: | Marcati, Alberto |
| Academic Year: | 2017/2018 |
| Session: | Summer |
| Deposited by: | Alessandro Perfetti |
| Date Deposited: | 15 Jan 2019 13:50 |
| Last Modified: | 15 Jan 2019 13:50 |
| URI: | https://tesi.luiss.it/id/eprint/21889 |
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