Fashion conglomerates and the massification of the luxury experience: the Hermès case
Mennini, Benedetta (A.A. 2017/2018) Fashion conglomerates and the massification of the luxury experience: the Hermès case. Tesi di Laurea in Management, LUISS Guido Carli, relatore Francesca Vicentini, pp. 97. [Bachelor's Degree Thesis]
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Abstract/Index
The luxury massification: a social analysis. An historical background to the luxury world. The new global trends: the massification of the fashion and luxury world. The spread of the fast-fashion: the secrets of Zara’s success. The Hermès case study.
References
Bibliografia: pp. 84-97.
| Thesis Type: | Bachelor's Degree Thesis |
|---|---|
| Institution: | LUISS Guido Carli |
| Degree Program: | Bachelor's Degree Programs > Bachelor's Degree Program in Economics and Business, English language (L-33) |
| Chair: | Management |
| Thesis Supervisor: | Vicentini, Francesca |
| Academic Year: | 2017/2018 |
| Session: | Summer |
| Deposited by: | Alessandro Perfetti |
| Date Deposited: | 17 Jan 2019 07:50 |
| Last Modified: | 17 Jan 2019 07:50 |
| URI: | https://tesi.luiss.it/id/eprint/21915 |
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