The internationalization process within the Italian wine market: how to keep competitiveness when tradition meets globalization
Cini, Marianna (A.A. 2017/2018) The internationalization process within the Italian wine market: how to keep competitiveness when tradition meets globalization. Tesi di Laurea in International business, LUISS Guido Carli, relatore Alessandro Marino, pp. 196. [Master's Degree Thesis]
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Abstract/Index
The course of firms’ internationalization. The wine market: the international and Italian competitive scenario. A practical survey of the Italian wine industry.
References
Bibliografia: pp. 176-180. Sitografia: p. 181.
Thesis Type: | Master's Degree Thesis |
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Institution: | LUISS Guido Carli |
Degree Program: | Master's Degree Programs > Master's Degree Program in Management, English language (LM-77) |
Chair: | International business |
Thesis Supervisor: | Marino, Alessandro |
Thesis Co-Supervisor: | Tee, Richard |
Academic Year: | 2017/2018 |
Session: | Autumn |
Deposited by: | Alessandro Perfetti |
Date Deposited: | 14 May 2019 07:34 |
Last Modified: | 14 May 2019 07:34 |
URI: | https://tesi.luiss.it/id/eprint/23368 |
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