The role of digital technologies in shaping consumer preferences and competitive strategies: the case of Airbnb

Colicchi, Francesca (A.A. 2017/2018) The role of digital technologies in shaping consumer preferences and competitive strategies: the case of Airbnb. Tesi di Laurea in International economics and industrial dynamics, Luiss Guido Carli, relatore Luigi Marengo, pp. 119. [Master's Degree Thesis]

Full text for this thesis not available from the repository.

Abstract/Index

Digital revolution. How is the traditional market changing? The sharing economy. Digital transformation: advantages and disadvantages. Economic and social impacts of multi-sided markets. The Airbnb case. The future of the platform.

References

Bibliografia: pp. 97-104.

Thesis Type: Master's Degree Thesis
Institution: Luiss Guido Carli
Degree Program: Master's Degree Programs > Master's Degree Program in Management, English language (LM-77)
Chair: International economics and industrial dynamics
Thesis Supervisor: Marengo, Luigi
Thesis Co-Supervisor: Garonna, Paolo
Academic Year: 2017/2018
Session: Extraordinary
Deposited by: Alessandro Perfetti
Date Deposited: 11 Jul 2019 13:59
Last Modified: 11 Jul 2019 13:59
URI: https://tesi.luiss.it/id/eprint/24066

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