Food marketing: the front of pack label case and the holistic approach to food wellbeing
Gambicorti, Antea (A.A. 2018/2019) Food marketing: the front of pack label case and the holistic approach to food wellbeing. Tesi di Laurea in Advanced marketing management, Luiss Guido Carli, relatore Marco Francesco Mazzù, pp. 106. [Master's Degree Thesis]
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Abstract/Index
Nutrition and obesity problem: an overview on global trends. The importance of food-wellbeing. The history of fop labels. Marketing analysis.
References
Bibliografia: pp. 86-91. Sitografia: pp. 92-93.
| Thesis Type: | Master's Degree Thesis |
|---|---|
| Institution: | Luiss Guido Carli |
| Degree Program: | Master's Degree Programs > Master's Degree Program in Management, English language (LM-77) |
| Chair: | Advanced marketing management |
| Thesis Supervisor: | Mazzù, Marco Francesco |
| Thesis Co-Supervisor: | Romani, Simona |
| Academic Year: | 2018/2019 |
| Session: | Summer |
| Deposited by: | Alessandro Perfetti |
| Date Deposited: | 28 Oct 2019 08:04 |
| Last Modified: | 28 Oct 2019 08:04 |
| URI: | https://tesi.luiss.it/id/eprint/24894 |
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