Digital transformation nell'industriy automotive
Lombardi, Pierluigi (A.A. 2018/2019) Digital transformation nell'industriy automotive. Tesi di Laurea in Digital business transformation, Luiss Guido Carli, relatore Maria Isabella Leone, pp. 131. [Master's Degree Thesis]
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Abstract/Index
Digital transformation e automotive. Innovative nell'industry automotive. La trasformazione digitale. Ridefinizione del processo innovativo. Automotive customer journey. Il marketing funnel neo mercato dell'auto. Il dealer del futuro. Analisi dei dati.
References
Bibliografia: pp. 112-114.
| Thesis Type: | Master's Degree Thesis |
|---|---|
| Institution: | Luiss Guido Carli |
| Degree Program: | Master's Degree Programs > Master's Degree Program in Gestione d'impresa (LM-77) |
| Chair: | Digital business transformation |
| Thesis Supervisor: | Leone, Maria Isabella |
| Thesis Co-Supervisor: | Spagnoletti, Paolo |
| Academic Year: | 2018/2019 |
| Session: | Autumn |
| Deposited by: | Alessandro Perfetti |
| Date Deposited: | 16 Mar 2020 13:30 |
| Last Modified: | 16 Mar 2020 13:30 |
| URI: | https://tesi.luiss.it/id/eprint/25945 |
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