Evolution of the publishing industry's business model in the digital era: research of winning patterns and strategies
Ciarcelluti, Domenico (A.A. 2019/2020) Evolution of the publishing industry's business model in the digital era: research of winning patterns and strategies. Tesi di Laurea in Creative industries and business model innovation, Luiss Guido Carli, relatore Francesca Tauriello, pp. 139. [Master's Degree Thesis]
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Abstract/Index
The publishing industry's digitalization, new devices and technologies. Digitalization of the publishing industry. Changes in the publishing industry value chain. New devices and thechnologies. The business model canvas. Edizioni centro studi Erickson business case, BMC application. Edizioni centro studi Erickson overview. Interview with Laura Pulici and Fabio di Pietro. Changes in the reader's need and behaviour. Readers in Italy. Why people do not read? the main reasons. A winning publishing industry business model. An opposite opinion: interview with Alessandro Spaventa. The publishing industry business model evolution. A winning publishing industry business model.
References
Bibliografia: pp. 115-118.
| Thesis Type: | Master's Degree Thesis |
|---|---|
| Institution: | Luiss Guido Carli |
| Degree Program: | Master's Degree Programs > Master's Degree Program in Management, English language (LM-77) |
| Chair: | Creative industries and business model innovation |
| Thesis Supervisor: | Tauriello, Francesca |
| Thesis Co-Supervisor: | Pirolo, Luca |
| Academic Year: | 2019/2020 |
| Session: | Autumn |
| Deposited by: | Alessandro Perfetti |
| Date Deposited: | 19 Apr 2021 08:40 |
| Last Modified: | 19 Apr 2021 08:40 |
| URI: | https://tesi.luiss.it/id/eprint/29051 |
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