How entertainment companies are changing their organization: an analysis on media franchise management and how the movies distribution could change in the future
Marmorato, Lorenzo (A.A. 2019/2020) How entertainment companies are changing their organization: an analysis on media franchise management and how the movies distribution could change in the future. Tesi di Laurea in Department of business and management chair of value creation and governance, Luiss Guido Carli, relatore Francesca Tauriello, pp. 134. [Master's Degree Thesis]
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Abstract/Index
An analysis of the entertainment industry. Overview of the entertainment industry. The evolution of the industry. Relevant factors. An analysis of the industry: SWOT. The franchising in the entertainment industry. Introducing the media-franchise. Analysis of Disney franchise system. Industry's new trends and topics for releases and distribution: how entertainment companies are approaching to the future. A quick analysis of franchise big success. New trends and opportunities: how majors' business model can evolve in the future. A new business model a forecast on how the changes in the entertainment industry will impact on majors.
References
Bibliografia: pp. 113-118.
| Thesis Type: | Master's Degree Thesis |
|---|---|
| Institution: | Luiss Guido Carli |
| Degree Program: | Master's Degree Programs > Master's Degree Program in Management, English language (LM-77) |
| Chair: | Department of business and management chair of value creation and governance |
| Thesis Supervisor: | Tauriello, Francesca |
| Thesis Co-Supervisor: | Syrigos, Evangelos |
| Academic Year: | 2019/2020 |
| Session: | Autumn |
| Additional Information: | Tesi discussa all'estero. |
| Deposited by: | Alessandro Perfetti |
| Date Deposited: | 19 Apr 2021 09:10 |
| Last Modified: | 19 Apr 2021 09:10 |
| URI: | https://tesi.luiss.it/id/eprint/29053 |
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