The effect of perceived privacy risks, usefulness, trust, normative and empirical expectations on the intention to use a mobile application: the Immuni case study

Martino, Lorenzo (A.A. 2019/2020) The effect of perceived privacy risks, usefulness, trust, normative and empirical expectations on the intention to use a mobile application: the Immuni case study. Tesi di Laurea in Behavioral economics & consumption theories, Luiss Guido Carli, relatore Giacomo Sillari, pp. 107. [Master's Degree Thesis]

Full text for this thesis not available from the repository.

Abstract/Index

State of the art on digital contact tracing. Covid-19 pandemic. What we know about digital contact tracing. Use of technologies for contact tracing. South Korea, Taiwan and Singapore. Digital contact tracing in Europe. Literature review. Privacy considerations. Acceptance and actual use of digital contact tracing apps. Background on the privacy context. Trust in the application. Perceived usefulness of the application. Immuni app: a social phenomenon. Empirical study. Main study: hypotheses development. Experiment: normative vs empirical expectations.

References

Bibliografia: pp. 58-76.

Thesis Type: Master's Degree Thesis
Institution: Luiss Guido Carli
Degree Program: Master's Degree Programs > Master's Degree Program in Marketing (LM-77)
Chair: Behavioral economics & consumption theories
Thesis Supervisor: Sillari, Giacomo
Thesis Co-Supervisor: Ponti, Giovanni
Academic Year: 2019/2020
Session: Autumn
Deposited by: Alessandro Perfetti
Date Deposited: 23 Apr 2021 06:55
Last Modified: 23 Apr 2021 06:55
URI: https://tesi.luiss.it/id/eprint/29145

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