Exploring the possibilities for MaaS in the everyday mobility: a qualitative study of pilot projects in different phases
Bredstennslien Johansson, Gabriel Sven Johannes (A.A. 2020/2021) Exploring the possibilities for MaaS in the everyday mobility: a qualitative study of pilot projects in different phases. Tesi di Laurea in Advanced marketing management, Luiss Guido Carli, relatore Luigi Nasta, pp. 101. [Master's Degree Thesis]
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Abstract/Index
Research objective. Research question. Literature review. Mobility as a service. Mobility as a service-business ecosystem. Business model. Methodology. Research strategy. Research dedign. Method of data collection and analysis. Description of participating projects. Data analysis. Research quality. Empirical findings. Project visions. Business models. Barriers. Analysis. Mobility as a service business models. Lack of technical maturity. Uncertain responsibilities and differing vision.
References
Bibliografia: pp. 80-83.
Thesis Type: | Master's Degree Thesis |
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Institution: | Luiss Guido Carli |
Degree Program: | Master's Degree Programs > Master's Degree Program in Management, English language (LM-77) |
Chair: | Advanced marketing management |
Thesis Supervisor: | Nasta, Luigi |
Thesis Co-Supervisor: | Pirolo, Luca |
Academic Year: | 2020/2021 |
Session: | Summer |
Deposited by: | Alessandro Perfetti |
Date Deposited: | 21 Dec 2021 07:45 |
Last Modified: | 21 Dec 2021 07:45 |
URI: | https://tesi.luiss.it/id/eprint/31001 |
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