De Lucia, Silvia (A.A. 2020/2021) Organizational sustainability in the pharmaceutical industry: the case of Novo Nordisk. Tesi di Laurea in Health care management, Luiss Guido Carli, relatore Daniele Mascia, pp. 122. [Master's Degree Thesis]

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Abstract/Index

Organizational sustainability and sustainable business model innovation (SBMI). Literature review on sustainability. Shared value creation vision. The triple bottom line and a strategic framework for sustainability. Natural capitalism as forerunner of sustainable business model. Sustainable business model innovation (SBMI). Internal and external barriers to business model innovation. The pharmaceutical industry and the quest for a sistainable businbess model innovation. Challenges for the pharmaceutical sector. Business model innovation concept into pharmaceutical industry. Historical path to pharmaceutical sustainability. Integration of sustainability in the pharmaceutical industry. Drivers for business model innovation in the pharmaceutical industry. Open innovation in the pharmaceutical industry as a model to achieve growth. The quest for a more sustainable business model in the pharmaceutical industry. The Novo Nordisk business case. Data and methods. Research context and case company. Novo Nordisk introduction and analysis.

References

Bibliografia: pp. 108-116. Sitografia: pp. 117-119.

Thesis Type:	Master's Degree Thesis
Institution:	Luiss Guido Carli
Degree Program:	Master's Degree Programs > Master's Degree Program in Management, English language (LM-77)
Chair:	Health care management
Thesis Supervisor:	Mascia, Daniele
Thesis Co-Supervisor:	Lombardi, Sara
Academic Year:	2020/2021
Session:	Summer
Deposited by:	Alessandro Perfetti
Date Deposited:	21 Dec 2021 07:55
Last Modified:	21 Dec 2021 07:55
URI:	https://tesi.luiss.it/id/eprint/31002

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