Threat or opportunity: the role of innovation in the pharmacy of the future

Zandara, Luca (A.A. 2020/2021) Threat or opportunity: the role of innovation in the pharmacy of the future. Tesi di Laurea in Entrepreneurship, innovation and technology, Luiss Guido Carli, relatore Guido Fienga, pp. 84. [Bachelor's Degree Thesis]

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The context. Why do drugstores need to innovate? Traditional pharmacy killer. What can pharmacies do? The role of innovation. Theranos study case. The idea. The truth behind theranos. The unicorn. A glimpse of the future. Pharmacogenomics. The actual stage of DNA tests. Future perspective. Blockchain technology. A brief description. Filecoin. Blockchain in pharma. Opportunities of blockchain in pharmacies. Estonian case study. The virtuous American model compared to Italians’. Opening the windows to the future. A new market leads to new competitors. Apple. Amazon. Microsoft. Google. A change is needed.


Bibliografia: pp. 76-84.

Thesis Type: Bachelor's Degree Thesis
Institution: Luiss Guido Carli
Degree Program: Bachelor's Degree Programs > Bachelor's Degree Program in Economics and Business, English language (L-33)
Chair: Entrepreneurship, innovation and technology
Thesis Supervisor: Fienga, Guido
Academic Year: 2020/2021
Session: Autumn
Deposited by: Alessandro Perfetti
Date Deposited: 01 Mar 2022 14:25
Last Modified: 01 Mar 2022 14:25


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