The mobile operator market: the competitive scenario and the price war

Francavilla, Viviana (A.A. 2020/2021) The mobile operator market: the competitive scenario and the price war. Tesi di Laurea in Io & competition theory, Luiss Guido Carli, relatore Gian Luigi Albano, pp. 70. [Bachelor's Degree Thesis]

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Abstract/Index

The mobile network market. Premise. The users. MVO vs MVNO. The history of the Italian. The players today. Market strategies. Price discrimination. Degrees of price discrimination. Price discrimination in the mobile sector. Customer poaching. Operator attack strategy. Results of price wars. Consumers’ loyalty. The evolution of the mobile operator market. WIND/3HG merger. The entry of Iliad. The analysis. Ho.mobile and Kena Mobile. The effects of Covid-19. The introduction of 5G.

References

Bibliografia: pp. 61-67.

Thesis Type: Bachelor's Degree Thesis
Institution: Luiss Guido Carli
Degree Program: Bachelor's Degree Programs > Bachelor's Degree Program in Economics and Business, English language (L-33)
Chair: Io & competition theory
Thesis Supervisor: Albano, Gian Luigi
Academic Year: 2020/2021
Session: Summer
Deposited by: Alessandro Perfetti
Date Deposited: 10 Mar 2022 10:57
Last Modified: 10 Mar 2022 10:57
URI: https://tesi.luiss.it/id/eprint/31659

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