Business modelling in the entertainment industry: the case of BTSMANIA

Trequattrini, Maria Beatrice (A.A. 2020/2021) Business modelling in the entertainment industry: the case of BTSMANIA. Tesi di Laurea in Creative industries and business model innovation, Luiss Guido Carli, relatore Luigi Nasta, pp. 144. [Master's Degree Thesis]

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Abstract/Index

K-pop: history, economy and impact. South korea. History. BigHit entertainment & BTS. Literature review. Methodology: systematic literature review. Results-primary descriptive and bibliometric analysis. Methodology. Research design. Statistical tools. Datasets. Results. Audio features. Lyrics. Discussion.

References

Bibliografia: pp. 138-143.

Thesis Type: Master's Degree Thesis
Institution: Luiss Guido Carli
Degree Program: Master's Degree Programs > Master's Degree Program in Management, English language (LM-77)
Chair: Creative industries and business model innovation
Thesis Supervisor: Nasta, Luigi
Thesis Co-Supervisor: Pirolo, Luca
Academic Year: 2020/2021
Session: Autumn
Deposited by: Alessandro Perfetti
Date Deposited: 14 Jun 2022 14:49
Last Modified: 14 Jun 2022 14:49
URI: https://tesi.luiss.it/id/eprint/32675

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