The copycat business model in the venture building sector: a comparative analysis

Sgambati, Sveva (A.A. 2021/2022) The copycat business model in the venture building sector: a comparative analysis. Tesi di Laurea in Entrepreneurship and venture capital, Luiss Guido Carli, relatore "Jose" D'Alessandro Giuseppe, pp. 72. [Master's Degree Thesis]

Full text for this thesis not available from the repository.


Literature gap. Research question and purpose. Literature review. Venture builder definition. The rise of startup studios. The startup studio model. Key success factors of the startup studio structure. Why startups fail. Data about startup studios. Specific studios’ strengths. Methodology. Research design. Research method. The copycat business model. The reverse engineering process. The copycat definition. Suitable ventures for copycats. Serially producing copycats: rocket internet SE. Venture scouting and entrepreneurs in residence teams. Rocket internet’s copycats cases. Successful copycats cases: Zappos, Zalando, Namshi, Zalora, and Zando. Failure cases: da Wanda, Pinspire and Pinterest, Airizu and Airbnb.


Bibliografia: pp. 49-53.

Thesis Type: Master's Degree Thesis
Institution: Luiss Guido Carli
Degree Program: Master's Degree Programs > Master's Degree Program in Management, English language (LM-77)
Chair: Entrepreneurship and venture capital
Thesis Supervisor: D'Alessandro Giuseppe, "Jose"
Thesis Co-Supervisor: Lechner, Christian
Academic Year: 2021/2022
Session: Summer
Deposited by: Alessandro Perfetti
Date Deposited: 17 Nov 2022 16:06
Last Modified: 17 Nov 2022 16:06


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