Arguments for choosing cross border M&A as a growth strategy in the European airline industry exemplified by the Air France and KLM holding and the EasyJet/Wizz Air case study
Falconi, Paolo (A.A. 2021/2022) Arguments for choosing cross border M&A as a growth strategy in the European airline industry exemplified by the Air France and KLM holding and the EasyJet/Wizz Air case study. Tesi di Laurea in Managerial decision making, Luiss Guido Carli, relatore Luigi Marengo, pp. 101. [Master's Degree Thesis]
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Abstract/Index
Literature review. International merger and acquisition as a growth strategy. International expansion through M&A in the airline industry. Advantages, challenges, and success factors of growth through M&A in the European scenario. Case studies. European Airline industry–overview and outlook. Air France-KLM merger case study. Wizz Air–company overview. EasyJet–company overview. Wizz Air and EasyJet–financial comparison. Network complementarity between EasyJet and Wizz Air. Similarities and differences between the Air France-KLM merger and the proposed EasyJet-Wizz Air merger. Analysis and discussion.
References
Bibliografia: pp. 79-84.
| Thesis Type: | Master's Degree Thesis |
|---|---|
| Institution: | Luiss Guido Carli |
| Degree Program: | Master's Degree Programs > Master's Degree Program in Management, English language (LM-77) |
| Chair: | Managerial decision making |
| Thesis Supervisor: | Marengo, Luigi |
| Thesis Co-Supervisor: | Larocca, Vittorio |
| Academic Year: | 2021/2022 |
| Session: | Summer |
| Deposited by: | Alessandro Perfetti |
| Date Deposited: | 24 Nov 2022 15:54 |
| Last Modified: | 24 Nov 2022 15:54 |
| URI: | https://tesi.luiss.it/id/eprint/34093 |
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