NFTs for companies: a study of how digital tokens are being integrated into business models

Chehaibar, Tania Wadih Tanios (A.A. 2021/2022) NFTs for companies: a study of how digital tokens are being integrated into business models. Tesi di Laurea in Entrepreneurship, innovation and technology, Luiss Guido Carli, relatore "Jose" D'Alessandro Giuseppe, pp. 67. [Bachelor's Degree Thesis]

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Abstract/Index

The context. Why is there a radical shift in the digital realm? Who have been the main players of this shift? What is the current status and issues of the on-going debate regarding authentication? Transitioning to web 3. The decentralization of the internet. The blockchain. NFTs. Overview. What drives the value of NFTs? The growth of adoption of NFTs. How will companies use NFTs? Brand awareness. Supply chain and logistics. Potential uses for small businesses. Case study.

References

Bibliografia: pp. 60-67.

Thesis Type: Bachelor's Degree Thesis
Institution: Luiss Guido Carli
Degree Program: Bachelor's Degree Programs > Bachelor's Degree Program in Economics and Business, English language (L-33)
Chair: Entrepreneurship, innovation and technology
Thesis Supervisor: D'Alessandro Giuseppe, "Jose"
Academic Year: 2021/2022
Session: Autumn
Deposited by: Alessandro Perfetti
Date Deposited: 26 Jan 2023 11:50
Last Modified: 26 Jan 2023 11:50
URI: https://tesi.luiss.it/id/eprint/34763

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