The role of tradition in business model innovation: a multiple case study in the Italian olive oil family business
Morelli, Maria Grazia (A.A. 2021/2022) The role of tradition in business model innovation: a multiple case study in the Italian olive oil family business. Tesi di Laurea in Business modeling and planning, Luiss Guido Carli, relatore Donato Iacovone, pp. 60. [Master's Degree Thesis]
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Abstract/Index
Italian olive oil sector and the role of family business. Italy in the global context. Italian industry profile: the geographical dualism. Covid-19 pandemic impact on the industry. Family business’ role in the industry. Leveraging tradition for business model innovation: the theoretical background. A brief overview. Theoretical background. Leveraging tradition for BMI and Covid-19 pandemic impact. Methodology. The multiple case-study: results and discussion. Traditional values and their role in the business model. The business model analysis. Covid-19 pandemic impact.
References
Bibliografia: pp. 45-50. Sitografia: pp. 51-52.
| Thesis Type: | Master's Degree Thesis |
|---|---|
| Institution: | Luiss Guido Carli |
| Degree Program: | Master's Degree Programs > Master's Degree Program in Management, English language (LM-77) |
| Chair: | Business modeling and planning |
| Thesis Supervisor: | Iacovone, Donato |
| Thesis Co-Supervisor: | Corsico, Fabio |
| Academic Year: | 2021/2022 |
| Session: | Autumn |
| Deposited by: | Alessandro Perfetti |
| Date Deposited: | 28 Mar 2023 09:49 |
| Last Modified: | 28 Mar 2023 09:49 |
| URI: | https://tesi.luiss.it/id/eprint/35447 |
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