The wedding industry: how Covid-19 affected the business

Lamanuzzi, Ilaria (A.A. 2021/2022) The wedding industry: how Covid-19 affected the business. Tesi di Laurea in Management, Luiss Guido Carli, relatore Francesca Vicentini, pp. 56. [Bachelor's Degree Thesis]

Full text for this thesis not available from the repository.

Abstract/Index

The wedding sector. All the expenses faced for a wedding. Sectors related to the celebration of weddings in Italy. Wedding, an area offering goods and services to more and more demading couples. Wedding: a strongly customizable sector. One-shot market. Where do couples take inspiration? Swot analysis of the wedding industry. The wedding sector and the effects of Covid-19. "We make dreams come true, but we are living in a nightmare". Short history of the pandemic. The insustry of weddings/ceremonies/events: some datas. The specificities of the wedding/ceremonies/events sector with respect to the emergency from Covid-19. What the industry operations and trade associations have done. A look at the USA. A closer focus on ateliers. Brief historical notes on the fashion of wedding desses. Features of wedding dresses ateliers. Effects of Covid on ateliers. Recovery after removal of restrictions. Interview: atelier Teresa Valente sposi.

References

Bibliografia: pp. 54-56.

Thesis Type: Bachelor's Degree Thesis
Institution: Luiss Guido Carli
Degree Program: Bachelor's Degree Programs > Bachelor's Degree Program in Economics and Business, English language (L-33)
Chair: Management
Thesis Supervisor: Vicentini, Francesca
Academic Year: 2021/2022
Session: Extraordinary
Deposited by: Alessandro Perfetti
Date Deposited: 01 Aug 2023 15:31
Last Modified: 01 Aug 2023 15:31
URI: https://tesi.luiss.it/id/eprint/36215

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