Mental health and consumer behavior: a crisis for Maslow's hierarchy of needs
Gasparollo, Alice (A.A. 2022/2023) Mental health and consumer behavior: a crisis for Maslow's hierarchy of needs. Tesi di Laurea in Marketing, Luiss Guido Carli, relatore Maria Giovanna Devetag, pp. 68. [Bachelor's Degree Thesis]
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Abstract/Index
Mental health and mental disorders. Types of disorders. Mental disorders importance today. Anxiety disorder. Depression. Eating disorders. Labor market outcomes for people with mental disorders. Consumer behavior theory. Variables influencing the decision process. Consumer psychology and marketing. The importance of personality. Theories on personality & consumer behavior: their application to the study of consumer behavior. Psychological factors and consumer behavior during Covid-19. Personality models and personality disorders. Anxiety, depression, and consumer behavior. MAslow's hierarchy of needs. How to measure Maslow’s hierarchy of needs. Maslow & consumer behavior. Maslow and self-actualization. Maslow & social emotional wellbeing. Maslow’s hierarchy during Covid-19 pandemics. Safety needs or physiological needs? Let the crisis begin. Self-actualization and mental disorders. Maslow and eating disorders: the distortion of human needs.
References
Bibliografia e sitografia: pp. 63-68.
| Thesis Type: | Bachelor's Degree Thesis |
|---|---|
| Institution: | Luiss Guido Carli |
| Degree Program: | Bachelor's Degree Programs > Bachelor's Degree Program in Economics and Business, English language (L-33) |
| Chair: | Marketing |
| Thesis Supervisor: | Devetag, Maria Giovanna |
| Academic Year: | 2022/2023 |
| Session: | Summer |
| Deposited by: | Alessandro Perfetti |
| Date Deposited: | 26 Oct 2023 08:18 |
| Last Modified: | 26 Oct 2023 08:18 |
| URI: | https://tesi.luiss.it/id/eprint/36728 |
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