Analysis of sales and similar purchasing behavior in the pharmaceuticals wholesale industry: revolutionizing the pharmaceutical wholesale industry through data analytics: a case study approach

Romano, Enrico (A.A. 2022/2023) Analysis of sales and similar purchasing behavior in the pharmaceuticals wholesale industry: revolutionizing the pharmaceutical wholesale industry through data analytics: a case study approach. Tesi di Laurea in Machine learning, Luiss Guido Carli, relatore Giuseppe Francesco Italiano, pp. 101. [Master's Degree Thesis]

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Abstract/Index

Role of data in pharma trading industry. Company description. Data science in pharmaceutical wholesale industry. Introduction to key performance indicators. Research questions. Company’s tools. Methodology. Customer segmentation. Market basket analysis. Popularity index. Case study: sales analysis of Middle East and Africa market. Data preparation and cleaning. Data visualization-KPI analysis. Algorithms application.

References

Bibliografia: pp. 78-80.

Thesis Type: Master's Degree Thesis
Institution: Luiss Guido Carli
Degree Program: Master's Degree Programs > Master's Degree Program in Data Science e Management (LM-91)
Chair: Machine learning
Thesis Supervisor: Italiano, Giuseppe Francesco
Thesis Co-Supervisor: Sinaimeri, Blerina
Academic Year: 2022/2023
Session: Summer
Deposited by: Alessandro Perfetti
Date Deposited: 09 Jan 2024 13:49
Last Modified: 09 Jan 2024 13:49
URI: https://tesi.luiss.it/id/eprint/37428

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