Mosca Proietti, Giulia (A.A. 2022/2023) Cultural flagship projects in the context of urban regeneration: a comparative analysis of Matera 2019, the Guggenheim Museum Bilbao and the Elbphilharmonie Hamburg. Tesi di Laurea in City branding and tourism, Luiss Guido Carli, relatore Anna Pirri Valentini, pp. 231. [Master's Degree Thesis]

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Abstract/Index

An introduction to the comparative analysis of cultural flagship projects. A multiple comparative case study of Matera, Bilbao and Hamburg. An introduction to the methodological evaluative pattern. Unleashing cultural flagship projects’ potential: from their origins to their impact on local communities and the environment. The post-fordist transition: questioning paradigms. Investments in cultural flagship projects as catalysts for urban renewal. The rationale hidden behind cultural flagship projects. Cultural flagship projects’ limitations, drawbacks and unintended negative results. From narratives to measurement: the significance of short- and long-term impacts. From its ancient isolated dwellings to cultural openness: evaluating Matera 2019 European capital of culture. Towards cultural legitimization in the European context. Tracing the European capital of culture path. The Italian quest: cities competing for the 2019 ECoC. Landscape and economy of Basilicata. Measuring and evaluating Matera 2019. Matera 2019 as a cultural flagship project: a review of its successes and limitations. Contemporary architecture driving post-industrial urban regeneration: the Guggenheim Museum Bilbao. Towards contemporary architecture in the post-industrial Bilbao. Landscape and economy of Bilbao. Building the Guggenheim network and constellation path. From a global to a glocal strategy for culture. Measuring and evaluating the Guggenheim Museum Bilbao. The GMB as a cultural flagship project: a review of its successes and limitations. Civic commitment legitimizing urban entrepreneurialism: analyzing the Hamburg’s Elbphilharmonie. Overcoming the Guggenheim effect through an iconic architectural facility. Hamburg strategic planning balancing landscape and economy. The bottom-up impetus around the Elbphilharmonie. Elbphilharmonie’s architectural iconicity. Measuring and evaluating Hamburg’s Elbphilharmonie. Discovering the Hamburg’s Elbphilharmonie with Sebastian Zenker. The Hamburg’s Elbphilharmonie as a cultural flagship project: a review of its successes and limitations.

References

Bibliografia: pp. 210-230.

Thesis Type:	Master's Degree Thesis
Institution:	Luiss Guido Carli
Degree Program:	Master's Degree Programs > Master's Degree Program in Management, English language (LM-77)
Chair:	City branding and tourism
Thesis Supervisor:	Pirri Valentini, Anna
Thesis Co-Supervisor:	Guahk, Youngah
Academic Year:	2022/2023
Session:	Autumn
Deposited by:	Alessandro Perfetti
Date Deposited:	05 Jun 2024 14:44
Last Modified:	05 Jun 2024 14:44
URI:	https://tesi.luiss.it/id/eprint/38722

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