Beyond gaming: how Twitch is shaping esportsand community dynamics

Navigli, Alessia (A.A. 2023/2024) Beyond gaming: how Twitch is shaping esportsand community dynamics. Tesi di Laurea in Management, Luiss Guido Carli, relatore Francesca Vicentini, pp. 74. [Bachelor's Degree Thesis]

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Abstract/Index

Esports: origins and impacts. Defining the arena: introduction to esports. Tracing the esports’ rise. The esports ecosystem explained. Esports vs. gamification: understanding the distinction. Challenges of crafting a business model for esports. Twitch: the digital pioneer. Overview of Twitch. Twitch’s business model. Battling giants: comparative analysis with YouTube gaming. Parasocial relationships and interactive engagement on Twitch. The making of Twitch Star “Ninja”. Shaping the future of Twitch and esports through community insights. User engagement and platform development. Corporate social responsibility (CSR) at Twitch. Inclusion and diversity on Twitch. The role of augmented and virtual reality.

References

Bibliografia: pp. 66-74.

Thesis Type: Bachelor's Degree Thesis
Institution: Luiss Guido Carli
Degree Program: Bachelor's Degree Programs > Bachelor's Degree Program in Economics and Business, English language (L-33)
Chair: Management
Thesis Supervisor: Vicentini, Francesca
Academic Year: 2023/2024
Session: Summer
Deposited by: Alessandro Perfetti
Date Deposited: 29 Oct 2024 15:15
Last Modified: 29 Oct 2024 15:15
URI: https://tesi.luiss.it/id/eprint/40175

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