Luxury business in China: overview and analysis post Covid-19
Tarroni, Tommaso (A.A. 2023/2024) Luxury business in China: overview and analysis post Covid-19. Tesi di Laurea in Economic development and business in China, Luiss Guido Carli, relatore Silvia Menegazzi, pp. 43. [Bachelor's Degree Thesis]
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Abstract/Index
China: overview of economic context. Digital economy. Luxury industry. Concept and characteristics of luxury industry. Chinese luxury market: overview and growth. Luxury goods industry before and after Covid-19. Redefinition of luxury consumption. How China’s luxury market reacted to pandemic. The rise of Chinese luxury market. Controversies and complexities in Chinese market.
References
Bibliografia e sitografia: pp. 41-43.
| Thesis Type: | Bachelor's Degree Thesis |
|---|---|
| Institution: | Luiss Guido Carli |
| Degree Program: | Bachelor's Degree Programs > Bachelor's Degree Program in Economics and Management (L-18) |
| Chair: | Economic development and business in China |
| Thesis Supervisor: | Menegazzi, Silvia |
| Academic Year: | 2023/2024 |
| Session: | Summer |
| Deposited by: | Alessandro Perfetti |
| Date Deposited: | 26 Nov 2024 09:44 |
| Last Modified: | 26 Nov 2024 09:44 |
| URI: | https://tesi.luiss.it/id/eprint/40410 |
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