Sbaffi, Ludovica (A.A. 2023/2024) Collaborative strategies in game theory and their influence on strategic alliances in the luxury industry: BMW x Louis Vuitton vs Tiffany x Swatch. Tesi di Laurea in Managerial decision making, Luiss Guido Carli, relatore Luigi Marengo, pp. 88. [Master's Degree Thesis]

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Abstract/Index

Strategic alliances. Overview. Literature review. Reasons behind strategic alliances. Risks and failures of strategic alliances. Lifecycle of strategic alliances. Formation phase. Operational phase. Evaluation phase. Cooperative strategies in game theory. Prisoner’s dilemma. Cooperation vs. competition. Cooperative game theory. Solution concepts of cooperative games. Cooperation in strategic alliances. Strategic alliances in the luxury sector. Methodology. The luxury sector. Case studies analysis. Experts’ opinion.

References

Bibliografia e sitografia: pp. 77-88.

Thesis Type:	Master's Degree Thesis
Institution:	Luiss Guido Carli
Degree Program:	Master's Degree Programs > Master's Degree Program in Management, English language (LM-77)
Chair:	Managerial decision making
Thesis Supervisor:	Marengo, Luigi
Thesis Co-Supervisor:	Fei, Carlo
Academic Year:	2023/2024
Session:	Summer
Deposited by:	Alessandro Perfetti
Date Deposited:	23 Jan 2025 09:55
Last Modified:	23 Jan 2025 09:55
URI:	https://tesi.luiss.it/id/eprint/40957

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