Made in Italy: the interdependence between economic and symbolic dimensions

Dispinzeri, Costanza (A.A. 2023/2024) Made in Italy: the interdependence between economic and symbolic dimensions. Tesi di Laurea in Languages of innovation: signs, symbols and icons from the past and today, Luiss Guido Carli, relatore Paolo Peverini, pp. 54. [Bachelor's Degree Thesis]

Full text for this thesis not available from the repository.

Abstract/Index

“Made In Italy. Italy as a symbol. What is made in Italy? The industry of fashion. The automotive industry. The furniture industry. Made in Italy and law. Made in Italy semiotics. Italian excellence. Semiotics. Brand semiotics. Brand dimensions. Logos. Packaging. Performative dimension. Symbolic consumption. Brand equity. Made in Italy: is it a brand? The Italian agri-food sector. The agri-food industry. Food semiotics. Semiotics of made in Italy food and products. Italian excellence in the agri-food industry. Italian sounding. Parmigiano Reggiano. Renatino case study: balancing economic and symbolic dimensions.

References

Bibliografia: pp. 50-54.

Thesis Type: Bachelor's Degree Thesis
Institution: Luiss Guido Carli
Degree Program: Bachelor's Degree Programs > Bachelor's Degree Program in Politics: Philosophy and Economics (L-36)
Chair: Languages of innovation: signs, symbols and icons from the past and today
Thesis Supervisor: Peverini, Paolo
Academic Year: 2023/2024
Session: Autumn
Deposited by: Alessandro Perfetti
Date Deposited: 21 Mar 2025 16:14
Last Modified: 21 Mar 2025 16:14
URI: https://tesi.luiss.it/id/eprint/41346

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