Theories and applications of neuroeconomics: a new paradigm for understanding human choices

Scalvini, Benedetta (A.A. 2023/2024) Theories and applications of neuroeconomics: a new paradigm for understanding human choices. Tesi di Laurea in Behavioural economics and psychology, Luiss Guido Carli, relatore Massimo Egidi, pp. 36. [Bachelor's Degree Thesis]

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Abstract/Index

Fundamentals of neuroeconomics. The role of economic theories. The role of cognitive sciences: neurology and psychology. The theories of neuroeconomics: a fusion of neuroscience and economic behavior. Kahneman and Tversky’s pioneering theories of behavioral economics. Paul Glimcher: the economics of neural activity. Colin Camerer: integrating neuroscience and economics into the game. Antonio Rangel : neuroeconomics of decision making and consumption. Paul Zak: the neuroeconomics of trust. Applications of neuroeconomics. Consumer neuroscience: understanding consumer behavior through rewards and emotions. Psychological factors and cognitive bias in financial decision-making. Neuroscientific insights into voter behavior and the role of identity in political decision-making.

References

Bibliografia: pp. 33-34.

Thesis Type: Bachelor's Degree Thesis
Institution: Luiss Guido Carli
Degree Program: Bachelor's Degree Programs > Bachelor's Degree Program in Politics: Philosophy and Economics (L-36)
Chair: Behavioural economics and psychology
Thesis Supervisor: Egidi, Massimo
Academic Year: 2023/2024
Session: Autumn
Deposited by: Alessandro Perfetti
Date Deposited: 28 Mar 2025 11:47
Last Modified: 28 Mar 2025 11:47
URI: https://tesi.luiss.it/id/eprint/41408

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