Customer relationship management in the automotive sector
Pugliese, Claudia (A.A. 2009/2010) Customer relationship management in the automotive sector. Tesi di Laurea in Marketing strategico, LUISS Guido Carli, relatore Máximo Ibarra, pp. 102. [Master's Degree Thesis]
Full text for this thesis not available from the repository.
Abstract/Index
CRM teoria. CRM nel settore automotive. CRM in Renault: case study. CRM in concessionaria: case study.
References
Bibliografia: pp. 99-102.
| Thesis Type: | Master's Degree Thesis |
|---|---|
| Institution: | LUISS Guido Carli |
| Degree Program: | Master's Degree Programs > Master's Degree Program in Economics and Business Management (84/S) |
| Chair: | Marketing strategico |
| Thesis Supervisor: | Ibarra, Máximo |
| Thesis Co-Supervisor: | Gregori, Gianluca |
| Academic Year: | 2009/2010 |
| Session: | Summer |
| Deposited by: | Users 1066 not found. |
| Date Deposited: | 17 May 2011 16:39 |
| Last Modified: | 13 Nov 2018 13:34 |
| URI: | https://tesi.luiss.it/id/eprint/4169 |
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