Il proximity marketing
Piunti, Marialisa (A.A. 2009/2010) Il proximity marketing. Tesi di Laurea in Economia e gestione delle imprese, LUISS Guido Carli, relatore Matteo Giuliano Caroli, pp. 126. [Master's Degree Thesis]
Full text for this thesis not available from the repository.
Abstract/Index
Verso nuove forme di advertising. Mobile business: i telefoni cellulari. Mobile advertising. Marketing e multicanalità. Il marketing di prossimità. Il bluetooth. Abstract. Aree di business. Strategie di mercato. Piano economico-finanziario. Aspetti ambientali.
References
Bibliografia: pp. 124-126.
| Thesis Type: | Master's Degree Thesis |
|---|---|
| Institution: | LUISS Guido Carli |
| Degree Program: | Master's Degree Programs > Master's Degree Program in Economics and Business Management (84/S) |
| Chair: | Economia e gestione delle imprese |
| Thesis Supervisor: | Caroli, Matteo Giuliano |
| Thesis Co-Supervisor: | Romani, Simona |
| Academic Year: | 2009/2010 |
| Session: | Summer |
| Deposited by: | Users 1066 not found. |
| Date Deposited: | 18 May 2011 15:12 |
| Last Modified: | 30 Aug 2018 13:38 |
| URI: | https://tesi.luiss.it/id/eprint/4262 |
Downloads
Downloads per month over past year
Repository Staff Only
 |
View Item |
